About Us

Meet Aruna Seth
Originally founded in 2009, Aruna Seth empowers women of style with her collections of timelessly elegant shoes. Revolutionising the industry with her unique designs, Aruna’s signature styles have become the go-to for feminine shapes that elongate the leg while maintaining comfort. Worn by royalty and celebrities alike, Aruna Seth has established global acclaim as one of the finest luxury shoe brands in the world.

The Brand Vision
Classicism reworked, Aruna Seth’s key collections based on the emblematic Farfalla butterfly define the brand’s codes with the instantly recognisable icon at the heart of her eponymous label. Produced in Venice, master craftsmen produce the shoes using the finest materials and innovative techniques. Encompassing luxury footwear and accessories, the brand is synonymous with its heritage in women’s shoes, bridal and the children’s collections which now also includes baby shoe styles. Today as the brand continues to evolve, Aruna Seth shoes are retailed across some of the most prestigious retail outlets across the UK, Middle East and South Asia with the flagship showroom in London’s Sloane Street.